30×30 Social Media Toolkit
Thank you for joining the 30×30 Initiative! We encourage you to celebrate your commitment to advancing women in policing and want to help you do so. On this page, you will find resources for promoting your agency’s signing of the 30×30 Pledge, including graphics, sample text that can be used on Twitter, and some creative examples from other agencies.
Promote 30×30: Press Release
A draft press release is available HERE.
Follow: @30x30Initiative
Suggested Hashtags
- #30x30Initiative
- #30x30Pledge
- #AdvanceWomeninPolicing
Promote 30×30: Graphics |
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Sample Tweets
- We’re proud to announce we’ve joined the @30x30Initiative by signing the #30x30Pledge! We’re joining the movement to #advancewomeninpolicing and support the success of women officers in all ranks.
- As of 2022, women make up only 12% of sworn officers and 3% of police leadership in the U.S. We are proud to be a member of the @30x30initiative to increase the number of women recruits to 30% by 2030 and support women officers throughout their careers. Let’s make it happen!
- Today we join a coalition of policing leaders and other experts to #advancewomeninpolicing through the @30x30Initiative. We’re looking forward to carrying out this critical work! #30x30Initiative
- Today we signed the national #30x30Pledge, part of the #30x30Initiative to increase the number of women in police recruit classes to 30% by 2030. Learn more by following @30x30initiative.
Share a Photo of Your Team: Examples
"Women are just that important representation in our law enforcement communities, and women on police forces lead to stronger community outcomes." – Asst. Chief C. Lehew@30x30initiative #30x30Initiative #GuardiansOfTheHill
Apply:https://t.co/NUvPqcEcuchttps://t.co/xmoZllaItg
— Chapel Hill Police (@ChapelHillPD) May 19, 2022
Proud to share that IUPD has signed the @30x30initiative to work toward recruiting, hiring, and promoting more women by 2030. @NAWLEE @IUBloomington @IUPD_Btown pic.twitter.com/bTl1m9tykG
— Jill Lees (@jill_lees) April 26, 2022
Promote 30×30: Logo
Download PNG logo (transparent)
Download JPG logo (white background)
Create Your Own Signature Block or Image: Examples |
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How we’re changing policing
The 30×30 Initiative is a coalition of police leaders, researchers, and professional organizations committed to advancing and supporting the representation, experiences, and well-being of women at all levels of law enforcement, both in the U.S. and beyond.
Research shows that women play a crucial role in building community trust, de-escalating conflict, and improving public safety outcomes, with evidence linked to reduced use of force and enhanced relationships with the communities they serve. However, women represent less than 14% of sworn officers and 20% of recruits in state and local law enforcement agencies. Additionally, about 40% of the approximately 18,000 law enforcement agencies in the U.S. have no full-time women officers (Source: Bureau of Justice Statistics).
We are collaborating with hundreds of agencies to make law enforcement a profession where qualified women who are drawn to it feel welcomed and supported while ensuring agencies address their unique needs and foster their success.